Perry s Department Store: A Buying Simulation for Juniors, Men s Wear,Children s Wear, & Home Fashion / Giftware
Product Description
This classic text continues to use the fictitious Perry s Department Store to bridge the gap
between the principles of retail buying and mathematical formulas and concepts. Drawing
on their experience, Videtec and Steele provide the tools for students to understand
buyer s responsibilities by walking them through the various steps a new buyer would
take to complete a six-month dollar plan and a merchandise assortment plan. The professional
perspective is emphasized even more in the third edition with the inclusion of two
new chapters on shopping critically, cultural constraints, and ethical responsibilities
of the buyer.
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